manuel chica serrano

Manuel Chica Serrano

Computational Intelligence, Operations Research and
Marketing Researcher – Data Scientist

manuelchica@ugr.es // manuel.chica@zio-analytics.com

“Ramón y Cajal” Senior Researcher (RYC-2016-19800),
granted by the Spanish Government, University of Granada

Chief AI Officer and ZIO Analytics partner

Conjoint Lecturer at University of Newcastle, Australia

Brief Research Profile

Manuel Chica received the B.Sc. and M.Sc. degrees in Computer Science in 2004 and 2006 from the University of Jaén, Spain, and a PhD degree in 2011 (Outstanding PhD Award in Engineering) from the University of Granada, Spain. He is currently Ramón y Cajal Senior Researcher, and Conjoint Lecturer at the University of Newcastle, Australia, supported by the Australian Government’s Endeavour Fellowship.

His current research interests include single and multi-objective evolutionary optimisation, machine learning, complex systems and agent-based modelling. His work has a diverse range of applications, which include industrial engineering, marketing, agriculture, and healthcare systems.

He is a co-inventor of an international patent of a human-machine interface, registered in the EU and US and under exploitation. He has published more than 75 scientific papers in peer-reviewed conferences and high-impact journals such as IEEE Transactions on Evolutionary Computation, Omega, California Management Review, Information Sciences, IEEE Transactions on Cybernetics and the Journal of Marketing Research (29 JCR-ranked papers, 23 of them Q1). He has also participated in 18 R&D projects, where he played the role of Principal Investigator in 11 of them. He was a visiting researcher at Apple (2007), University of Auckland (2012), R.H. Smith School of Business, University of Maryland (2014), Polytechnic of Wroclaw (2015 and 2016), and University of Newcastle, Australia (2016, 2017, and 2019).

ORCID-iD user: 0000-0002-4717-1056

WoS ResearcherID / Publons: F-6062-2011