Operations Research, Data Science, Social Simulation, and Marketing Researcher
The results of our study on the use of evolutionary game theory with social networks for promoting trust in connected populations of individuals were just published by the prestigious IEEE Transactions on Evolutionary Computation, the highest ranked journal in Computer Science in the world (impact factor of 10.629).
The results of our paper, recently published in the Knowledge-based Systems journal, have appeared in many Spanish newspapers:
La Vanguardia
El Diario.es
El Economista
El dia.es
IDEAL
Noticias de Gipuzkoa
Government, politicians, and mass media generated a large quantity of information after the bombing attacks in Madrid on the 11th of March 2004. This information had two competing dimensions on the terrorist group responsible for the attacks: ETA and Al’Qaeda. The framing theory could explain how this information influenced the Spanish national elections on the 14th of March, three days after the attacks. We propose to analyze this political scenario using agent-based modeling to recreate the environment and framing effect of the three days prior to the elections. Using our model we define several experiments where we observe how media communications influence agent voters after calibrating the model with real data. These experiments are what-if scenarios where we analyze alternatives for mass media communication messages and word-of-mouth behaviors. Our results suggest that the framing effect affected the election results by influencing voters. These results also outline the aggregated impact of mass media channels and the different role of each party segment of voters during this period.
See also press release of Canal UGR
New technique could boost online word-of-mouth marketing: Researchers have developed a technique for creating complex predictive tools that can be used to make effective decisions about word-of-mouth marketing for online products and services, Science Daily informed.
NCSU news: Researchers from North Carolina State University and the Open University of Catalonia have developed a technique for creating complex predictive tools that can be used to make effective decisions about word-of-mouth marketing for online products and services.
Flexible, waterproof electrical yarn is being woven into bed linen, with the aim of using it in hospitals to alert staff of the need to move a patient or change the sheets – EU Horizon Magazine interviewed me because of the EPOSBED project
Eureka Spanish radio program talks about the EPOSBED project:
Es tecnología española para mejorar nuestra vida. Una cama articulada inteligente que permite que pacientes con movilidad reducida puedan dirigirla con leves movimientos de cabeza. Sin control remoto, sin necesidad de ayuda de un enfermero, a través de la presión, el software que incorpora interpreta las intenciones
After two years’ work on an EU-funded project, a Spanish-based
company has come up with a new prototype of a bed that could make life more comfortable for both patients and nurses, Euronews published.
